The $2.6B NIL economy needs a referee

Every athlete deserves
a deal advisor,
not just the top 3%.

DealGuard protects college and high school athletes through every phase of NIL deals. From brand building to contract review to compliance checks to getting paid.

$2.6B NIL Economy 2026
97% Athletes without help
45+ Different state laws
$600 Reporting threshold
The Problem

Athletes are signing deals they don't understand, in a system designed for everyone except them.

📝

Contracts written in legalese

Most athletes are 18-22. They're signing binding legal documents without any way to understand what they're agreeing to or what they're giving up.

🎯

No idea if a deal is fair

Is $500 for a social post a good deal? What about $5,000 for a semester? Athletes have zero benchmarks. Brands have all the leverage.

⚠️

Compliance is a minefield

45+ different state laws. School-specific rules. CSC reporting requirements. One wrong step can cost eligibility. The CSC is already rejecting deals.

💥

Platforms serve brands, not athletes

Existing NIL platforms connect brands to athletes or help schools report compliance. Nobody is sitting on the athlete's side of the table.

How DealGuard Works

Protection at every phase of the deal.

From the moment you start building your brand to the moment you get paid, DealGuard has your back.

01

Build your personal brand

Track your social presence, engagement metrics, and market value. Understand what makes you attractive to brands before deals come in. Build visibility on your terms.

Brand Building
02

Assess incoming deals

When a brand or collective offers an NIL deal, DealGuard analyzes it against market benchmarks. Is the compensation fair? Are the terms reasonable? Get guidance before you commit.

Deal Assessment
03

Review the contract

Plain-language summaries of complex legal terms. Risk flags for clauses that could hurt you. Understand exactly what you're signing, not what the brand's lawyer wants you to think you're signing.

Contract Review
04

Check compliance

Automatically verify the deal against your state's NIL laws, your school's specific rules, and CSC reporting requirements. Know it's viable before you disclose, not after.

State + School Rules
05

Execute and get paid

Track deliverables, deadlines, and payments. Make sure you complete agreed activities on time and get compensated as promised. No more lost deals or late payments.

Execution + Payment
Why Now

The rules just changed. Athletes need help more than ever.

$20.5M

School direct payments

Under the House v. NCAA settlement, schools can now pay athletes directly. A new layer of complexity athletes need to navigate.

45+

State law patchwork

No federal standard exists. Every state has different rules for NIL. The White House and Congress are still debating what comes next.

HS

High school athletes entering

For the first time, high school juniors must report NIL deals over $600. Younger athletes and their parents need guidance from day one.

The NIL era created a billion-dollar opportunity. Athletes shouldn't need a billion-dollar agent to navigate it.

DealGuard is building the advisor every athlete deserves. One that understands the law, knows the market, and always sits on your side of the table.